Since 2011, the year Tim Cook took over as Apple CEO, new iPhones have typically arrived in September. Unfortunately, that schedule took a bit of a battering in 2020, with the iPhone 12 and 12 Pro only shipping on October 23, while the iPhone 12 Pro Max and 12 mini didn’t ship until November 13.
Planned obsolescence is a two dollar name for the act of deliberately building products not to last. Rather than creating something that we can use for as long as possible, companies make decisions that shorten an item’s life. This is often a strategic decision that turns a one-time customer into a repeat buyer. Some of